They Lasted Longer Than New Coke


Let’s shed a moment of silence for “Canada’s New Government” which is, alas, no more. After 21 months, the oft-ridiculed slogan is gone.

It appears the “North Star” is gaining favour as the new catch phrase. I guess it’s no surprise that the hockey historian PM would pick a defunct hockey team to brand the country, and I guess we should be grateful he didn’t go with Golden Seals or Mighty Ducks.

What I find somewhat confusing is that if Canada is the “North Star”, that makes the PM The Little Dipper, which is really more of an appropriate nickname for Jack Layton than Harper. Maybe “The Little Gipper” will catch on.

Due to inconsistencies like this, I think The North Star will never work as a slogan so I’d like to launch a “New Name for Canada’s New Government” slogan contest. Please submit your suggestions in the comments section below and I will put them to a vote. To get things started, here are a few slogans I’d suggest:

North North America
Soviet Canuckistan (hat tip – Pat Buchanon)
Trudeauland (hap tip – Mario Silva)
Canada: Can You Hear Me Now?
Canada: Better than Denmark
Canada: A Warm Comfy Welcome Mat With Lots Of Fur
Canada’s “Better than the Chretien-Martin” Government
Canada’s Non-Corrupt Government
Canada’s “We’ve Seen Worse” Government
Canada’s Grrrrrreat Government
Canada’s Straight Government
Canada’s Temporary Ad Hoc Rainbow Coalition Government


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