Ottawa , ON – Liberal Leader Michael Ignatieff and Party President Doug Ferguson today announced Rocco Rossi will serve as National Director of the Liberal Party of Canada beginning January 26, 2009.

Mr. Rossi has served as Chief Executive Officer of The Heart & Stroke Foundation of Ontario for the past four years. With Mr. Rossi at the helm, innovation of the Foundation’s fundraising practices led to revenues rising to record levels.

I don’t know much about Mr. Rossi, but if this is part of a plan to make fundraising the LPC’s number one priority, then you’ve got to like this move.