Wisdom of the Crowds: Ads & Polls


At the start of the campaign, I asked 20 questions. I’ve already recapped some of your answers here and here.

Today, a look at what you expect from to see on the tube and in the polls:

Which polling company’s publicly released final numbers will be closest to the actual results?

Survey says…Nanos 44%, Ekos 25%, Ipsos Reid 13%, Angus Reid 13%, Deicima 4%, Environics 2%. For my shot in the dark prediction, I’ll got with one nobody picked and say Leger, who have been very good in recent elections.

Over/under on the highest level of support the Conservatives will hit in a national election poll – 42%

Thanks to the Sunday night Nanos numbers, the overs have it.

Will the Liberals ever lead in a national election poll?

One-in-four (25%) say they will. It wouldn’t surprise me – even Dion came within 3 points on a Nanos poll last election.

Which party will run the most vicious attack ad?

Surprise, surprise, 73% of you picked the Conservatives. Still, I gave the NDP the win in this category last time. I’m going to go for the long-shot and say the Bloc take it this time. Duceppe hasn’t held back in his criticism of Harper, so I don’t see why his commercials would.

Which party will run the “best” ad?

The NDP (51%) and the Grits (31%) got the most votes. A few of you picked the Liberals saying Calgary Grit readers would stack the box in their favour. Well, keep in mind two NDP ads and a Tory ad sat on the podium last time.

Ad Content

One-in-three (33%) expect an abortion ad, with even fewer expecting to see Harper’s sweater vest (29%) or a Tory Cabinet Minister (21%).


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